Route40
40 years of Cersaie
Cersaie's great success is due to the fact that it is the place where creativity takes shape, where the ability to innovate and anticipate the times become events and products; a multidisciplinary and multicultural place where the ideal living space of tomorrow is imagined and designed.
On the stands, companies showcase the products best suited to achieving a vision of integrated architecture that aims to create a synergy between outdoor and indoor spaces to create an environment that respects the needs of man and nature, and specialists illustrate the stylistic features of the various collections and share their know-how on new materials.
In this context, renowned architectural firms interact with the public, explaining their vision and the origins of their projects, while in the conference room they analyse how architecture can improve the social context.
It is also the place where the thousand sides of design have always been shown in an unusual and entertaining way: just think of the fashion show of clothes made of tiles in the early 1980s, the playful seating of "Sit down, please" or the visionary train of "Cer-Stile", to name but a few.
For its 40th edition, Cersaie offered a suggestive exhibition route through 40 years of evolution, focusing on the design and technology of the products and companies that have made history: Route 40 allowed visitors to walk through the highlights of these four decades and observe the great changes that have taken place in the cultural, social, design and production spheres over this period.
An exhibition route designed to show how Cersaie has always been at the forefront, presenting products and projects that have addressed the market and design. It has always been a cultural platform that has influenced and informed professionals.
40 years of innovation
Over the years, the most famous brands in the world have presented their products at this event, which is the temporary showroom par excellence, creating not just exhibition stands, but real architectural projects to enhance products and different ways of conceiving public and private spaces, indoors and outdoors.
40 years of creativity
The thematic exhibition is an unmissable event at Cersaie every year: a laboratory of ideas that promotes the culture of ceramic products (ceramic tiles and bathroom furnishings) with creativity, irony and intelligence.
Exhibits 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2021 2022
